The discourse of the site as a tool of positioning the company in the internet space
AbstractThe annotated article, the authors examines the technology to create a site examination of discourse. For this purpose demonstrates the system of indicators, consisting of sub-strategies nomination, goalsetting, evaluation. The main instrument of this technology becomes information, born on the basis of explicit and implicit meanings of discourse and explicable KPI system.
How to Cite
YEKSHEMBEYEVA L.V, Nurshaikhova Zh.A.. The discourse of the site as a tool of positioning the company in the internet space. Eurasian Journal of Philology: Science and Education, [S.l.], v. 168, n. 4, p. 95-99, dec. 2018. ISSN 2618-0782. Available at: <http://philart.kaznu.kz/index.php/1-FIL/article/view/2536>. Date accessed: 22 jan. 2019.