The character of the precedent names in the TV language

Abstract

The article deals with the general nature of the precedent names in the information texts on the
TV. Authors of the article distinguishes them into special groups, giving examples of common usage of
individual names in information programs. According to the authors, the common usage of some common names in the Kazakh language can be used not only for the purpose of adding styles, but also for
the purpose of winning time. The information provided by the use of known names serves to provide a
clearer idea of what is being said. The authors conclude that any single names can not be a precedent
name. The time has come for the names of names to be preceded.